Creative Direction For Clinical Trials
- Marketing Materials
- Website Design
- Recruitment Strategy
- Digital Advertising
- Email Marketing
- Study Data Management
- And More
Our Clients
Partnerships Built on Transparency and Results
Patient Recruitment Marketing
Bringing Researchers and Patients Together
At Creative Clinical R&D (CCRD), we partner with you to design the right marketing assets to make your research studies look professional, connect with the right patients, and help your clinical operations teams meet objectives.
As a patient recruitment-focused creative consultancy built out of direct experience working in biotechs and contract research organizations (CRO), we understand clinical trials inside and out.
OUR MISSION
To Augment Your Team with Creative Skills Grounded in GCP
We're not just another tech solution provider or a CRO. We are an agency specifically geared towards helping clinical research teams reach patients and support enrollment goals by imbuing creative professionalism into scientific research.
By combining a strong background in the life sciences and clinical research with the psychology of consumer marketing, we build effective patient recruitment strategies online and offline that:
- Enhance Study Awareness
- Speak to Patient Needs
- Build Trust
- Fill Enrollment Funnels
Don't be the 80% of Studies
That Fail to Meet Enrollment Targets
As a researcher or ClinOps professional, you need to focus on your investigational product and ensuring patient safety and data integrity.
Lighten your load by handing off the patient recruitment elements to our specialists.
The Importance of
Patient Recruitment Strategy
Your Timeline
1 in 5 trials are delayed on average ~12 months, about 67% longer than planned. 22% of studies are discontinued with a recruiting shortfall of nearly 93%.1
Planning early and implementing proactive steps to fill your enrollment pipeline helps reduce timeline risks.
Your Budget
Carving out a small portion of your budget at the start to invest in a patient recruitment strategy and marketing is not only practical but can have extremely high return-on-investment.
Delays in clinical trial enrollment for a biopharmaceutical company can result in as much as $8 million per day in lost revenue.2
Your Patients
By developing a patient recruitment strategy, we help you learn more about your patients' opinions and needs, which feeds into future marketing strategies.
And then by helping connect patients who were otherwise unaware, studies are completed faster which helps bring new therapies (your therapies) to market faster.
Find Your Path
For Sponsors
You want to centralize marketing materials to create a cohesive study image across sites or drive patients to sites through a central website.
For Sites
You need help getting your studies in front of more patients than you have in your database, in order to meet sponsor goals.
For CROs
You've been contracted to manage the study and your sites are looking to you for help, but recruitment marketing is out of your wheelhouse.
For Academic Researchers
You are working with little to no budget from the sponsor or a grant budget and don't have the time to create your own marketing materials.
For Patient Advocacy Groups
A sponsor has come to you to help recruit for a study. You may have the access to patients but need help with making compliant and appropriate advertising for your patient-members.
For Clin Ops Teams
In addition to marketing, CCRD has expertise in trial operations, site management, TMF development, and data management, particularly in electronic data capture (EDC) setup. As a functional service provider (FSP), CCRD picks up the pieces so you can focus on the bigger picture.
Tools of the Trade
Versed in a Variety of Software
We are experienced in using a wide variety of tools and software that ensure your patient recruitment marketing materials look impressive, scientifically and protocol-accurate, and can be applied in various applications.
Social media apps like Facebook and Instagram, design software like Adobe and Canva, web design and email marketing tools like Wix and Hubspot, and analytical tools like Google Analytics and Bitly.
All these tools help ensure your ads are made well and performance can be tracked and optimized.
Meet the Founder
Pauline Luong-Carbajal
- Masters of Engineering in Bioengineering
- Bachelors of Science in Biomedical Engineering
- Certified Clinical Research Professional (ACRP-CP)
